Category: BYU

BYU Students Create Giant Heart-Shaped Piñata, Chaos Ensues

There are few places on earth with as much pent-up sensual, sexual, and emotional aggression as BYU. So what better way to celebrate Valentine’s Day than by giving students the opportunity to quite literally beat a heart into oblivion? Created by the BYU AdLab, one of the only university-owned and -run functional ad agencies in the country, students walking through the quad (the one between the SWKT, JSB, Eyring Center, etc.) were treated to a giant heart-shaped piñata and given the chance to abuse it to their collective heart’s content. However, this heart was not full of candy, which would have...

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